An outcome evaluation focuses on end results: “Did we meet our program goals?” and “Did the program produce valuable changes?” The level of rigor in your evaluation design determines the extent to which you can attribute results to your particular program. Establishing a unique treatment and linking appropriate measures to your outcomes are also important for assessing your program’s impact.
Geoffrey Borman, professor of education at the University of Wisconsin-Madison, explains important considerations for selecting the most rigorous design possible for your outcome evaluation.
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